DanyelleLittle.com

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Welp. 2016, It’s Been Real.

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During these last few weeks of 2016, I’ve been recapping, reviewing, and rewinding. Before we can plan to chart new progress and new goals for the upcoming year, we have to be retrospective. For me, 2016 was a watershed year. Relentless in the good and the bad, a reminder of what is at stake, and a contender for one of the most “interesting” years personally. Business-wise, things were okay. I continued strong monetary streams, created new products and services, launched a growing podcast, and started a new media imprint (which you will hear about soon). I feel like I accomplished some goals, but didn’t go as hard in the paint as I could’ve.

It was hard to concentrate.

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Be a Problem Solver

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Be a Problem Solver.

For years, I struggled with finding my true voice as it relates to my personal brand. I’ve always managed to stay on message as a Work Life Management expert and working parent advocate, but it wasn’t until I understood being valuable to my readers that I began to harness my full potential. To create a movement that resonates, you must serve. And to do that, you must be a problem solver.

When you solve problems effectively, efficiently, and consistently, you will be able to monetize your message and your voice.

Think about yourself, personally. You probably pay for goods and services that solve problems and help make your life easier. If you don’t have a lot of time to clean your home, you hire a housekeeper. If you need a ride to the airport and don’t want to pay for long term parking, you book an Uber. If your child needs help with math and your skills aren’t up to par, you pay for a tutor. You do so because they help you solve a problem which can make your life less stressful.

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Stay Ready.

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The Cubicle ChickIt’s been a minute since I’ve been a social entrepreneur, and I’ve learned a few things during this part of my journey. I was reminded about one of the many lessons I’ve learned along the way during a recent conference that I attended. In addition to being an attendee of the conference, I was selected to also be a social influencer for a huge financial brand sharing tweets and info about the event while I was there. This was a paid position that allowed me to be the face of the brand while bringing their message from the conference to my followers, and I was excited about the partnership.

On the first day of the event, I was asked to do an on-camera interview and meet with the woman who was overseeing the brand activation. I had no idea that this was going to be a part of the program, and for a small second, I was second-guessing myself.

I didn’t know how to feel about this. I was fresh off the plane having just arrived at the event, and it was beginning to rain at the outside venue. I was a little jet-lagged and not quite ready for primetime. And yet, it would be unprofessional to say no, or to ask to do it at another time.

I had to do what I had to do.

So what happened? Read the rest after the jump.

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The Art of the Hustle.

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The Cubicle Chick STLWhat you are most consistent with (and not) tells a lot about the person that you are, and the results that you get.

I’ve gone on record many times by saying I am an accidental entrepreneur. I was thrust into running my own business after I lost my steady paycheck due to budget cuts at my old job. After trying for months to become re-employed during the recession, I threw my hands in the air and began to focus on my “little blog that could”. Would I be able to make this hobby a jobby and turn my misfortunes around?

Fast forward to 2016 and I think we have the answer.

But no matter how “successful” I am or how much money I make, the hustle is always on my mind.

  • How can I create more streams of income?
  • How I can redefine and clarify my message so that it resonates with others?
  • How can I better serve my audience and readership?
  • How can I be a steward to help pay it forward?
  • How can I accomplish every goal that I set out to crush?

I get asked all of the time about how I do what I do and make money. I give the answers and very clear cut and concise directions, steps, and procedures to friends, colleagues, and paid consults. But if the hustle mentality isn’t on overdrive, the results may not be what mine have been.

(Learn why you aren’t making money with your business after the break)

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1st Quarter Check Up: How I’m Doing on my Goals

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The-Cubicle-ChickOn January 1st, I took to the task of writing my goals for the upcoming year and shared them on my website. Doing so was a way for me to stay accountable to my goals—for putting them out there on my platform would be one way of making sure that I stayed on track. Now that we are almost three full months into the year, I wanted to be totally transparent and let you guys know how I’ve been doing thus far.

Personally I can say that there have been a few challenges this year. Nothing that isn’t insurmountable, but definitely not expected or planned. I can tell you that over the years, I’ve relied on my ability to be resilient and pivot when needed, and these challenges called for that. Even as a Work Life Management advocate, I too, have problems with sticking to boundaries that are super important in relationships, both professionally and personally—let’s just say in this area, I am still a work in progress.

Now, as far as my goals, I am attacking them with fortitude and vigor. To recap what I shared on 1/1/16, I am copying and pasting the goals that I listed below:

  • Hangouts and chats focused on working parent topics and entrepreneurial subjects
  • An e-Course
  • Two in-person conference and/or workshop events (one in my city and one in another location)
  • Two books (yes, two FULL books)
  • A skillfully produced video series
  • More branded products/eStore
  • At least 3 high-profile speaking engagements
  • At least 3 high-profile TV appearances on major networks
  • Podcast (yes, I want to return back to podcasting in 2016)

So far during the first quarter, I’ve done the following: (read the rest after the break)

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